marți, decembrie 06, 2005

more feet

Here is a campaign that I admire very much. It's for Buckle my shoe - kids footwear and is made by Saatchi and Saatchi London. Some might say it's crazy and sadistic, I say it's provocative, courageous and incredibly fresh. The illustrations are made by Camille Rose Garcia after the agency made a worldwide search. And look what the satisfied Client says:
“We are thrilled with the end result! Our aim was to work with Saatchi to create a revolutionary concept for footwear advertising, and do it with a real sense of humour. I believe the adverts reflect the Buckle My shoe brand with complete success.”
Nick Rayne, Founder and director of BMS